Welcome to

Día San José

Día De Los Muertos, also known as the Day of the Dead, is a celebration of life. Día San José is a festival in downtown San José that celebrates family and culture. Rattle your bones with us for a full day of entertainment, music, dance, food, and cultural art. Let Día San José shake your soul as we culminate with a day of laughter and fun! Kicking off the season of remembrance as we are ready to Levantar Tu Alma! and celebrate our loved ones this year.

Día countdown

Día San José is a much-needed San José celebration that promotes our resilient cultural pride. Our goal is to produce a downtown destination festival that center stages our traditions while creating new ones that are relevant today.

Join us on October 19th, 2024 at César Chávez Plaza in Downtown San José for next year’s Día San José Festival, and get ready to Levantar Tu Alma!

Days
Hours
Minutes
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Dia Swag

Shop Dia apparel

Newest 2024 Apparel | t-shirts & much more!

Día San José 2024

Artist colony

Meet the amazing people behind your favorite art. Over 30 Chicano artists will be selling their work, original art and prints for you to take home.

Muerto Music
on main stage

There is no better place than the Día San José Festival to discover bands that will rattle your bones. Throughout the day, the main stage will provide music and entertainment that is sure to shake your soul and put you in the muerto mood.

Pro wrestling
revolution

At Día San José Festival, we have entertainment for the whole family. Enjoy Los Luchadores as they go head to head in the full-size ring! Enjoy the live matches throughout the day.

lowrider altars

You’ve never seen altars like these before! In the trunks of these beautiful South Bay lowriders presented by Blvd Bombs, you’ll find amazing works of art inside and out.

GReat food

There’s nothing like home-cooked food that will surely bring back the dead. That’s right! Who needs food trucks when we are serving up the most authentic Mexican food to sink your teeth into.

local artist live art

Watch in amazement as up and coming youth artists are guided by Together We Create as they paint 4 murals in less than 6 hours.

native roots

Back for its second year, visit our Native Roots vendors who celebrate our indigenous heritage with over 25 artisans. It is because of our indigenous history that we celebrate Día De Los Muertos. Support this group of artisans as we strive to preserve creativity, history, and culture of our indigenous bloodline.

over 100 vendors

This festival features over 100 vendors. You will find anything and everything that excites the senses and cultura. Get your Christmas shopping done early, all in one place.

Free t-shirt Coloring

With the  generous support of our sponsors, the first 200 kids will receive a free t-shirt that they can paint in their favorite colors.

Check it out

what to expect

First time attending Día San José? Browse through our videos to get familiarized with our event.

thank you to

our sponsors

find us

We are here

Plaza de César Chávez
San Jose, California 95113

Bones rattled by Milagro Marketing